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nuEra > News > Laura Jaramillo Bernal: 5 Things I Wish Someone Told Me Before I Started Leading a Cannabis or CBD Business

Laura Jaramillo Bernal: 5 Things I Wish Someone Told Me Before I Started Leading a Cannabis or CBD Business

by | Jul 21, 2023

“…Cannabis is a real business, treat it accordingly. There is a certain type of would-be cannabis industry participant who thinks “I love smoking weed” is the only qualification needed. This could not be further from the truth. Cannabis is a hard business, and requires many highly skilled experts in every possible business field. Wanna thrive in cannabis? Become a world-class tax accountant. Become a trend-setting brand developer. Become a horticulture queen.” – Yitzi Weiner

“Laura is the Chief Operating Officer for nuEra Cannabis. nuEra is one of the largest independently owned cannabis companies in Illinois, where it operates six medical and adult-use dispensaries, has four additional ones under development, and recently announced the acquisition of one of only 20 cultivation mega-licenses in the state. As part of the nuEra team, Laura has navigated the ups and downs of the Illinois and Michigan cannabis markets as they transitioned from medical to adult-use, working on everything from writing applications, securing zoning approvals, supervising buildout projects, developing multiple MIP brands and helping negotiate major M&A transactions.”

Check out the full article here from Authority Maganize!