Chicago, IL – Thursday, May 9 — nuEra, a leading Illinois-based cannabis company known for its high-quality products and patient-focused service, is thrilled to announce a new partnership with Rollin Rosa, an innovative cannabis accessory brand founded by two Chicago-born women of color.
This collaboration introduces a unique pre-rolled joint product that combines nuEra’s potent Black Cherry Gelato strain with Rollin Rosa’s signature rose petal pre-roll cones.
The partnership aims to enhance the cannabis experience by merging nuEra’s premium 31% THC Black Cherry Gelato strain with Rollin Rosa’s aesthetically pleasing and natural rose petal filters, now available at select Urban Outfitters stores around the US and Mexico. This product not only promises exceptional quality but also brings a touch of luxury to the cannabis market, appealing to connoisseurs and casual consumers alike.
Divina Capellupo, Director of Retail Operations for nuEra, commented on the collaboration, “We are excited to partner with Rollin Rosa, a company that shares our commitment to quality and innovation. This partnership allows us to offer our customers a new and elegant way to celebrate Moms throughout the month of May.”
Vanessa & Victoria, co-founders of Rollin Rosa, added, “Working with nuEra provides a fantastic platform to bring our rose petal cones to a wider audience. Our goal has always been to elevate the smoking experience, and by teaming up with nuEra, we are doing just that.”
About nuEra
nuEra is a premier vertically-integrated Illinois cannabis company – dedicated to providing high-quality cannabis products and personalized customer service to patients across the State. Voted Best Medical Dispensary Patient Advocate in the Chicago Reader’s Best of Chicago 2023 competition, nuEra is committed to advancing the accessibility and understanding of medicinal cannabis.
About Rollin Rosa
Founders, Vanessa and Victoria, were raised in Chicago. They were both inspired to create Rollin Rosa in efforts to empower women and minorities. The cannabis accessory market is profoundly dominated by men; this is one of the main reasons they wanted to tap into this growing industry.
With an underlying goal of impacting significant change as well as representing women and people of ethnic backgrounds, the two chose a rose to symbolize the brand – known to represent love, elegance, and courage. For further information, please visit rollinrosa.com.
Media Contact
For additional details on the collaboration or to request interviews, please contact:
Jonah Rapino
[email protected]
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